Grant, Robert M.
Foundations of strategy
Buch

Foundations of Strategy is a new concise text aimed at both undergraduate students and Masters students. With the needs of these students in mind, Robert Grant and Judith Jordan write in an accessible style, with a clear, comprehensive approach and sound theoretical depth.

Foundations of Strategy is a new concise text aimed at both undergraduate students and Masters students. With the needs of these students in mind, Robert Grant and Judith Jordan write in an accessible style, with a clear, comprehensive approach and sound theoretical depth. Extensive teaching materials such as Case Teaching notes, an Instructor s Manual, Test Bank and PPT slides are available on an accompanying website - www.foundationsofstrategy.com The website also features extra, longer cases written by Robert Grant and access to a simulation for use in teaching. Students have access to the entire text as an e-book with embedded video clips for each case study, and self test questions to check understanding.


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Personen: Grant, Robert M. Jordan, Judith

Standort: BSP

Schlagwörter: Strategisches Management Lehrbuch Strategische Planung

QP 320 G761-a-01

Grant, Robert M. [Verfasser]:
Foundations of strategy / Robert M. Grant ; Judith Jordan. - Chichester : Wiley, 2012. - XV, 501 Seiten : Illustrationen, grafische Darstellungen
ISBN 978-0-470-97127-7 kartoniert : EUR 48.90

Zugangsnummer: 00003147 - Barcode: 2-9394144-8-00003223-0
Allgemeine Betriebswirtschaftslehre - Buch