With integrated real-world examples, research, and practical applications, this book helps students to understand how to adjust, adapt, and navigate the changing global business landscape and respond to global challenges-making it a market-leader.
International Management: Culture, Strategy, and Behavior reflect new and emerging developments influencing international managers. With integrated real-world examples, research, and practical applications, students understand how to adjust, adapt, and navigate the changing global business landscape and respond to global challenges-making it a market-leader.
The authors retain research and practices over the past decades, and incorporate new and emerging developments affecting international managers to increase students' effectiveness in managing across cultures.
Weiterführende Informationen
Personen: Doh, Jonathan P. Luthans, Fred
QP 306 L973-01 (10)
Doh, Jonathan P.:
International management : culture, strategy, and behavior / Jonathan P. Doh (Villanova University), Fred Luthans (University of Nebraska-Lincoln). - Tenth edition. - New York, NY : McGraw-Hill Education, 2018. - xxix, 634 Seiten : Illustrationen. - Revised edition of the authors' International management, [2015]
ISBN 978-1-259-70507-6 alk. paper
Allgemeine Betriebswirtschaftslehre - Buch