The most common mistake in expanding business ventures overseas is the lack of an organized plan. This course-with global leadership expert Kyle Hagerty-provides the core foundations needed to create a customized overseas expansion plan. Each lesson is complete with real-world examples to highlight how you can make the most of your overseas growth. Learn how to decide if international presence is right for your business-and where in the world you should set up. Find out how to improve your chances of success by researching market conditions and your competition, and create a strategy for sales and marketing to an international clientele. Discover how to build the right team abroad and navigate cross-cultural communication issues. Finally, learn how to create an international business plan and deal with unexpected challenges as you put your plan into practice.

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Weiterführende Informationen

• Leseprobe

Personen: Hegarty, Kyle